In-depth 1:1 Offering
Quickly level up your business strategy with my personalized 1:1 Intensive sessions
My End to End Comprehensive Offering
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Business Blueprint
Jumpstart your Product Business with a Customized Business Plan
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Launch Strategy
Develop a comprehensive roadmap to bring your product to market
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The Launch Pad
Turning your business vision into a reality by implementing your launch strategy
BUSINESS BLUEPRINT
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WHAT WE WILL DO
I’ll work with you one-on-one to create a unique and actionable business plan. I'll help you strategize your approach and provide expert feedback and guidance to ensure that your plan is comprehensive and effective.
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PROBLEMS THIS WILL SOLVE
Many entrepreneurs struggle to get their business off the ground due to a lack of direction and a clear plan. They may have a great idea, but they don't know where to start, or how to turn their vision into a reality.
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RESULTS YOU WILL GET
Get started on the right foot as I guide you through the process of distilling down all your ideas into a simple, but effective 1-page business plan that will guide you—yet be adaptable—as you prepare to launch your product business
Details
The Business Blueprint program consists of six weekly two-hour sessions.
I provide customized support and guidance every step of the way, ensuring that you have the tools and resources you need to execute your business plan with confidence.
PRICE: $3,000
Topics We Will Cover
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Together, we'll dive deep into your product idea and explore its potential. We'll analyze the strengths and weaknesses of your idea and refine it to ensure that it meets the needs of your target audience. We'll explore different product features, packaging options, and pricing strategies to ensure that your product stands out in the market.
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Market research is a critical component of launching a successful product business. I'll work with you to identify the current trends and opportunities in your industry and develop a comprehensive understanding of your target audience. We'll explore your competitors and their positioning to help you identify gaps in the market and areas of opportunity for your product.
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Knowing your target audience is essential to developing a successful go-to-market strategy. Together, we'll identify your ideal customer persona and develop a deep understanding of their needs, preferences, and behaviors. We'll explore their pain points and identify how your product can solve their problems, making sure that your product resonates with your target buyer.
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Understanding your competitors is critical to creating a successful product business. I'll work with you to identify your competitors and analyze their strengths and weaknesses. We'll explore their pricing strategies, marketing tactics, and customer base to help you develop a competitive advantage in the market. We'll also identify areas of opportunity for your product, ensuring that it stands out from the competition.
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Creating a clear mission, vision, and set of goals is essential to launching a successful product business. We'll work together to define your mission and vision, ensuring that they align with your values and resonate with your target audience. We'll also set clear, measurable goals to help you track your progress and stay on track as you launch and grow your business.
LAUNCH STRATEGY
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WHAT WE WILL DO
I'll provide you with the tools, frameworks, and strategic guidance you need to develop a customized go-to-market strategy that aligns with your business goals and drives results.
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PROBLEMS THIS WILL SOLVE
Many product-based businesses struggle with reaching their target customers effectively, leading to low sales and revenue. They lack a clear and actionable go-to-market strategy that is essential to succeed in today's competitive market.
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RESULTS YOU WILL GET
You'll gain the confidence and clarity you need to create a successful go-to-market plan for your product. You'll gain a competitive advantage by reaching your target customers more effectively and drive more sales and revenue.
Details
The Launch Strategy consists of 10 weekly 2-hour sessions, during which we'll work together to develop a comprehensive go-to-market strategy that meets your specific needs.
PRICE: $5,000
Topics We Will Cover
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I'll work with you to evaluate and refine your product design, ensuring that it meets the needs of your target audience and aligns with your brand values. We'll also review the manufacturing and prototyping process to ensure that it's cost-effective and scalable, while maintaining product quality and consistency.
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Understanding your target market is crucial to the success of your product launch. I'll help you identify and understand your target market segments, including demographic, geographic, and psychographic characteristics. This will allow you to tailor your product, messaging, and marketing efforts to better meet the needs and preferences of your target customers.
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Product positioning is all about differentiating your product from competitors and making it stand out in the market. I'll work with you to develop a unique value proposition and positioning strategy that sets your product apart from competitors and resonates with your target audience. We'll identify your product's key features, benefits, and differentiators, and use them to create messaging that appeals to your target customers.
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Choosing the right sales channels can make or break your product launch.I'll help you evaluate and select the most effective sales channels for your product, whether it's through e-commerce, wholesale, or other distribution channels. We'll review the pros and cons of each channel, and develop a strategy that maximizes sales while maintaining profitability.
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Pricing is a critical component of your product launch strategy. I'll help you determine the optimal price point based on your product costs, target audience, and competition. We'll also explore pricing strategies such as value-based pricing, cost-plus pricing, and dynamic pricing to maximize revenue.
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Marketing is key to driving awareness and sales for your product. I'll work with you to determine the most effective marketing channels for your target audience, such as social media, email marketing, paid advertising, and more. We'll develop a comprehensive marketing plan that reaches your audience and drives results.
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Getting your product into the hands of customers is a crucial component of your product launch. I'll work with you to determine the best order fulfillment options, such as dropshipping, in-house fulfillment, or third-party logistics.
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Providing a positive customer experience is essential to building a loyal customer base. I'll help you create a positive and memorable customer experience that builds brand loyalty and encourages repeat business. We'll review your customer touchpoints, including website design, packaging, and customer service, and develop strategies to improve the overall customer experience.
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Tracking and analyzing data is key to optimizing your product launch strategy. I'll help you set up tracking and analytics to measure the success of your product launch and ongoing performance. We'll define key performance indicators (KPIs) and use them to monitor and optimize your marketing, sales, and overall business performance.
LAUNCH PAD
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WHAT WE WILL DO
I'll work with you to break down your business plan into actionable tasks, prioritize them, and provide guidance on how to execute them effectively. We'll also identify any potential roadblocks and develop strategies to overcome them. Through regular check-ins and ongoing support, I'll help keep you on track and motivated.
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PROBLEMS THIS WILL SOLVE
Starting a product-based business can be overwhelming, especially when it comes to executing on your plan and bringing your vision to life. Many entrepreneurs struggle to stay on track and prioritize tasks, leading to delays and missed opportunities.
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RESULTS YOU WILL GET
With The Launch Pad, you can confidently navigate the process of bringing your product to market. You'll have a trusted expert by your side to provide guidance, support, and accountability, helping you stay focused and efficient in executing your business plan.
Details
The Launch Pad program will be tailored to your specific needs. Sessions typically last 2 hours and will be held weekly over the course of 6 weeks.
I’ll provide you with resources & guidance to:
Set up your Shopify website
Fulfill orders & manage inventory
Provide customer service
Money management
I’ll also guide you on finding & working with service providers, including
Branding expert
Product photographer
Marketing agency
PRICE: $3,000
HOW IT WORKS
Schedule an exploratory call to see if we are a good fit to work together
Work with me to simplify your product idea to launch journey
Do a happy dance every time you get an order
Hey there, I'm Tomide - your go-to product launch coach!
I'm a product launch strategist with over 10 years of experience helping aspiring entrepreneurs successfully launch their businesses.
With a focus on product-based businesses, I provide customized support and guidance every step of the way, from developing a clear and concise business plan to creating & executing on a comprehensive go-to-market strategy.
FAQs
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My Business Blueprint program includes six weekly two-hour sessions, my Launch Implementation Program includes ten weekly two-hour sessions and my Launch Pad Program includes
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My ‘Select a Winning Product Idea’ Course is the perfect place for you to start
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I can work with you to create your go to market strategy and execute, which are the 2nd & 3rd steps in my 1:1 program. I can also provide feedback and guidance to ensure that your existing plan is comprehensive and effective by scheduling 2-hour intensive sessions with me to tackle specific topic